Sunrise, FL – EO Brands., distributor of 601 cigars has created a Rewards Program (http://www.601rewards.com/ ), fashioned after the loyalty programs used by airlines, hotels, restaurants.
By saving the bands of any 601 cigar (Connecticut, Habano, Maduro, Oscuro), the smoker can obtain rewards ranging from tee shirts, humidors to plasma TVs, etc. According to EO Brands’, Eddie Ortega, the available rewards will be expanded. Half in jest, he said “A truly constant smoker of our cigars could probably get himself a nice Mercedes Benz!”
At the same time, EO announced that spring ’08 would see the introduction of a 58 x 6-1/8” Trabuco which originated in the Oscuro.